“Coke or Pepsi?” is one of the most heated debates in foodie history. There are many carbonated cola beverages on the market but Coca-Cola (Coke) and Pepsi-Cola (Pepsi) are the most recognized and best-selling brands by far. And even, there are two types of people in the world. One type prefers to drink Coke, while others stick to Pepsi. However, if it came down to blind taste tests, would you be able to tell the difference between Coke and Pepsi? Let’s see and discuss together: Which one is your personal favorite: Coke or Pepsi?
- Coca-Cola was invented in 1886 by Doctor John Pemberton, a pharmacist from Atlanta, Georgia. He initially sold the drink as a tonic or “patent medicine” at the soda fountain in Jacob’s Pharmacy in Atlanta. Sales for the first year were a whopping $50.
- Modern-day Coke contains phosphoric acid, sugar, caramel color, carbonated water, and natural flavorings. The natural flavorings include coca and kola, but the proportions and any additional flavorings are a closely guarded trade secret. Coke has more sodium: 20 mg vs. 30 mg in Coke. Pepsi seems especially proud about this, and markets “very low sodium.”
- Coke has a huge reputation with its brand name, especially in the bar setting: Rum & Coke, Jack & Coke, etc. Coke is also more associated with the holidays. Is Coca-Cola responsible for Santa’s red suit? Who knows?!
- Speaking of the ads, for the past 25 years, Coke advertising has focused on the brand first and foremost. The soda is a shared experience that’s supposed to remind you of friendship, family, adorable bears, and other fuzzy associations. And it’s worked great.
- In the last decade, Coke’s market share has risen from 17.3% to 17.8%, while Pepsi’s has dropped from 10.3% to 8.4%, according to Beverage Digest.
- It was created and developed in 1893 and introduced as Brad’s Drink, and renamed as Pepsi-Cola in 1898 then to Pepsi in 1961.
- Today, the main ingredients of Pepsi, which are quite similar to those in Coke, are high fructose corn syrup, sugar, colorings, phosphoric acid, caffeine, citric acid, natural flavors, and carbonated water.
- Pepsi packs more calories, sugar, and caffeine than Coke. Pepsi is also characterized by a citrusy flavor burst, unlike the more raisiny-vanilla taste of Coke. Since its nutritional content has slightly more sugar than Coke, Pepsi tends to take home a sip test easy with a big advantage. Although blind taste tests suggest that people like it better than Coke, people still keep buying more Coke. However, by contrast, in a nonblind test, Coke was more popular than Pepsi. Most probably, the brain associates the soda with ad campaigns and overrides the taste buds.
- Marketing has often emphasized the idea of Pepsi as newer or more youthful—“the choice of a new generation”—as a way of turning its second-place status into an advantage. However, despite decades of efforts, none of its different slogans or logos or celebrity endorsements has ever put it in the first place.
Coke or Pepsi?
Although it is one of the defining categories of people and it comes down an age-old question, it’s hard to ignore both as each is huge corporations that own most of the brands on store shelves. But what is your opinion: Do you prefer Coca-Cola or Pepsi?